Brand identity for the Business Coach Kit
The Business Coach Kit is a complete online toolkit for business coaches to grow their businesses
To capitalise on years on business coaching experience, the founders of the Business Coach Kit wanted to distil and deliver an online modular toolkit for business coaches to use around the world.
With the content in production W/Brand was asked to create a brand identity and website design for the Business Coach Kit. After immersing ourselves into the vision of the brand, the modular and toolkit style of content, made us think about how Airfix models were delivered sometime in complex but methodical designs. This opened up a strong visual route for the Business Coach Kit identity to follow.
Digital advertising using Google Ads and YouTube campaigns gave the new business startup a great foundation generating conversions form North American, South Africa and Australia.